Are you ready to join a dynamic team that values hard work, continuous learning, and making a positive impact on customers' lives? Look no further!
At Rite Way, we pride ourselves on offering the best solutions and service to meet our customers' needs, all while fostering a supportive and collaborative work environment. We believe in investing in our employees – providing ongoing training and development opportunities to cultivate the best talent and technical expertise in every market we serve.
In addition to a competitive salary and benefits package, we offer:

• A culture that values effort and rewards results
• Health, dental, and vision insurance with low employee contributions
• Paid vacation and sick time plus six paid holidays each year
• 401(k) retirement savings options with company match
• Affordable supplemental insurance offerings including accident, life, critical illness, and disability
• Weekly pay

If you are passionate about helping people improve their homes, have a strong work ethic, and enjoy working both independently and as part of a team, we encourage you to apply. Please note that this role may require working in diverse and potentially uncomfortable indoor and outdoor environments.
This is not the right fit for you if you are not looking for a long-term career or are unable to consistently demonstrate an exceptional work ethic, including excellent attendance. We value teamwork and those who enjoy working as part of a team will thrive in this role.

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Job Summary*
The Marketing Specialist plays a key role in in the planning, designing, and execution of marketing campaings and projects.

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Duties & Responsibilities*

• Works closely with Director of Marketing and other department heads
• Responsible for implementing an innovative and engaging brand strategy
• Coordinates marketing strategies internally and externally with supporting vendors
• Provides graphic design and video editing support as needed
• Researches and discovers new marketing strategies, technologies, and opportunities
• Ensure that marketing activities meet brand guidelines and are delivered within budget
• Identifies, secures, and nurtures agency partnerships
• Create compelling marketing offers and materials
• Manage technical aspects of critical marketing systems (such as marketing automation, CRM, and social media paid campaigns)
• Analyzes marketing sales data for competitive insights and opportunities
• Creates and shares reports detailing the effectiveness of marketing efforts and ROI
• Prioritized efforts to meet deadlines and goals
• Plans community outreach activities, internal events, and other events in conjunction with vendor partners
• Manages marketing across various verticals and platforms
• This list of duties and responsibilities is illustrative only of the tasks performed by this position and is not all-inclusive, but representative; other duties may be assigned.

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Competencies for Success*

• Communication
• Customer Focus
• Dependability/Productivity
• Organization Skills
• Quality
• Results Orientation
• Judgement and Critical Analysis
• Employee Focus
• Leadership
• Budget
• Computer Skills
• Innovation
• Interpersonal Skills
• Product Expertise
• Project Management
• Sales Goals
• Strategic Thought

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Required Skills & Abilities*

• Graphic design and video production
• Event organization
• Knowledge of distribution channels including those associated with traditional, digital, and guerrilla marketing
• Analytical skills and business acumen
• Understanding of consumer psychology
• Excellent written and verbal communication skills
• High level of professional enthusiasm
• Ability to work at both strategic and tactical levels of business
• Ability to build positive relationships with internal and external customers and vendors
• Strong project management skills
• Attention to detail
• Ability to learn new skills and be self-teaching

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Education & Experience*

• Proven experience running marketing campaigns with success around leads and revenue
• Experience in a competitive business environment
• Experience with data, reporting, metrics, and financials

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Physical Demands*

• Must be physically able to lift, lower, push, and pull objects of up to 25 lbs. unassisted
• Ability to stand, walk, climb, bend, stoop, and crouch for extended periods of time

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Work Environment*

• Office and field environments

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Work Schedule*

• Generally, Monday through Friday 8AM to 5PM; flexibility required for special events and marketing initiatives which will frequently occur at nights and on weekends.

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Remote Work Eligibility*

• Not Eligible

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Equal Opportunity Employment Statement*
Rite Way is an Equal Opportunity Employer (EOE) and is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, disability status, protected veteran status, or any other personal characteristic protected by Federal, State, or Local Laws.

Job Type: Full-time

Pay: $45,000.00 - $65,000.00 per year

Schedule:

• Monday to Friday
• Weekend availability

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