800 RESPONSE MARKETING

Sales and Marketing Assistant

Who is 800response?

800response powers a suite of real-time SaaS analytics tools to help businesses drive and support new customer interactions. We work with a full range of small and mid-sized businesses to large, multi-location dealer networks, and franchise systems across the US and Canada, helping them optimize new customer acquisitions and interactions, measure, and track marketing performance. In addition to our sophisticated contact routing services, our analytics platform offers an array of solutions including real-time call tracking for marketing attribution, caller demographic data for improved audience targeting, call recording, and call transcription for quality monitoring. The breadth of our offering enables multiple engagement opportunities across an organization including stakeholders in Sales, Marketing, Operations, and Customer Service across myriad industry segments.

Summary of Role:

Under the direction of the Vice President of Sales and Marketing, this position is responsible for assisting the marketing team in campaign research, coordination, execution, and reporting. The Sales and Marketing Assistant is an integral member of the marketing team with significant responsibility assisting with lead development, campaign development and execution, prospect communications, performance reporting, and ad-hoc sales team support. Under the direction of the Vice President of Sales & Marketing, 800 Response Division, the Sales and Marketing Assistant works closely with the rest of the marketing team and maintains relationships with internal cross-functional teams. Overtime may be required at times to meet fluctuations in workloads or staffing requirements.

Essential Responsibilities

• Research lead lists to support Account-Based Marketing campaign strategy with marketing qualified Accounts and Contacts using an established set of criteria and tools in the sales and marketing tech stack.
• Coordinate campaigns and timelines directly with the VP of Sales and Marketing and Marketing Manager to determine new lead list assignments, lead quantity, etc.
• Create and manage lead lists and dashboards in Salesforce and assign them to the Sales Team.
• Develop necessary reports and dashboards to track campaign performance.
• Write/produce digital content, including but not limited to digital ads, newsletters, blogs, and social media posts.
• Conduct research on target markets, compile data that will assist in determining the marketing strategy.
• Assist the VP of Sales and Marketing and Marketing Manager with compiling data and coordinating monthly and quarterly reports for distribution to the Executive Team.

Other Responsibilities:

• Maintain accuracy of Salesforce including data entry, sales records, pipelines, etc.
• Support the marketing and sales teams in tradeshow and travel follow-up efforts, etc.
• Provide general support for the sales and communications/marketing teams.

Qualifications / Requirements / Skills

• Bachelor’s degree
• 2+ years’ experience in Marketing and/or Sales Operations.
• Motivated, results oriented, collaborator.
• Strong analytical, organizational, and time management skills.
• Able to multitask, prioritize, and manage time efficiently.
• Collaborative approach to work and comfortable communicating with all levels of the organization.
• Proactive approach to learning, helping out, and going the extra mile.
• Strong computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and CRM/Salesforce experience preferred
• Experience working in a B-to-B software sales environment in a plus.

Compensation & Benefits:

• Guaranteed base salary
• Health, Dental benefits, 401k plan, Short- & Long-Term Disability
• Life and AD&D Insurance
• 3 weeks of PTO in the first year
• Employee Assistance Program

About 800response

Since 1990 800response has enabled businesses to boost and optimize new customer interactions with lead generation and conversion tools. Our robust suite of marketing and call monitoring solutions include toll-free and local tracking assets, real-time call tracking reports, caller demographics, call monitoring solutions. We are headquartered in Burlington, Vermont with proximity to Lake Champlain and the pristine Green Mountains. Learn more at 800response.com.

EOE. 800response is an Equal Opportunity/Affirmative Action Employer. m/f/d/v

*Only qualified applicants for further consideration will be notified. We are open to a remote-based arrangement for the right candidates.

Job Type: Full-time

Pay: $40,000.00 - $45,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Ability to commute/relocate:

• South Burlington, VT 05403: Reliably commute or planning to relocate before starting work (Required)

Work Location: One location

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